Everything you need to run a modern store

Every Origela store gets every feature. No add-on marketplace, no plan tiers, no feature you have to pay extra to unlock.

Catalogue and variants

Add a product once, then sell every size and colour with its own price and stock.

Drawing of the product list with image, category, price and stock columns
  • Variants that just work

    Size, colour or any option, each with its own price, stock and SKU.

  • Categories and brands

    Nested categories, brand pages, badges and specs on cards.

  • Media library

    Upload once and reuse an image across products, sliders and pages, alt text included.

  • Smart on-site search

    Instant suggestions, synonyms, "did you mean?" for typos and search statistics.

  • Reviews with photos

    Photo reviews go live only after you approve them, with a verified-buyer badge and a public store reply.

  • Product FAQs

    Questions and answers for each product, shown on the product page.

  • Product trash

    A deleted product is not gone for good; restore it from the trash in one click.

Bulk pricing and stock alerts

Change hundreds of prices at once, see the result first and undo it if needed.

Drawing of the price manager with percent, amount and fixed-price options, a category filter and a preview table
  • Raise or cut by percent

    Increase or discount the selected products by up to 500%.

  • Add, subtract or set an amount

    Add or take off a fixed amount, or set every selected product to one price.

  • By category or brand

    Pick a category or brand; variant prices and sale prices can be updated along with it.

  • Preview, history, undo

    See old and new prices before applying; every run is kept in history and can be undone in one click.

  • Back-in-stock alerts

    Shoppers sign up on a sold-out product and get an email the moment it is back.

  • Price-drop alerts

    Members watch a product and hear from you when its price drops.

Orders, warehouse and barcodes

From new order to packed parcel without a spreadsheet.

Drawing of the orders screen with status counters, an order table and a barcode packing panel
  • Order management

    Status history, internal notes, filters, carrier and tracking number on one screen.

  • Create and edit orders

    Enter a phone order or fix one after payment; campaigns are priced by the same rules.

  • Barcodes and labels

    Generate barcodes, print labels in bulk and scan while packing to catch missing items.

  • Invoices and delivery notes

    Print invoices and delivery notes with your company details.

  • Returns

    Customers request a return from their account; you approve it and send return shipping instructions.

  • Order emails

    Email look in your brand colour, desktop and phone preview, test sends.

  • CSV export

    Export orders and customers whenever your accountant asks.

Payments

Connect the providers your customers trust. We never touch your money.

Drawing of the payment methods screen listing iyzico, PayTR, PayPal, Stripe and bank transfer with on/off switches
  • Five methods built in

    iyzico, PayTR, PayPal, Stripe and bank transfer; just switch them on.

  • Zero commission

    Payouts go straight from your provider to you. We take 0% of your sales.

  • Instalments

    Card instalments with iyzico and PayTR.

  • Bank transfer accounts

    Add several bank accounts, shown at checkout and in emails.

  • Guest and member checkout

    No forced sign-up; members keep their cart across devices.

Shipping

Clear shipping costs at checkout, no surprises.

Drawing of the shipping methods table, the free-shipping threshold and volume tiers
  • Zones and rules

    Flat, weight-based or volume-based rates per zone.

  • Free-shipping threshold

    Free shipping above the amount you set; the storefront shows how much is left.

  • Carrier and tracking

    Enter the carrier and tracking number; customers follow it from their account.

  • Methods by country

    Only delivery methods that serve the customer's country are shown.

Marketing, campaigns and loyalty

Marketing tools are not paid add-ons; they are in the panel from day one.

Drawing of bronze, silver, gold and platinum loyalty tiers with the campaign and coupon list
  • Loyalty programme

    Automatic tier discounts from Bronze to Platinum, plus points customers spend at checkout.

  • Coupons and discount campaigns

    Percent or amount coupons, date ranges and member-only campaigns.

  • Quantity tier discounts

    Tiers like "10% off 3, 15% off 5" for a product, category, brand or the whole store.

  • Cross-sell in the cart

    The right add-on offer at the right moment; the discount is checked on the server.

  • Bulk email campaigns

    Block builder, segments, test sends, scheduling and open/click stats.

  • Targeted popups

    Page, device and visitor targeting, exit intent and frequency caps.

  • Review reminders

    After delivery, customers get an email asking them to review the product.

  • Consent records

    Marketing consent with history and one-click unsubscribe.

Cart analytics and abandoned carts

See what visitors do in their cart and win back unfinished sales.

Drawing of most-added-to-cart and added-but-not-bought product charts with the reminder steps
  • Cart analytics

    Cart sessions, conversion to order, abandoned and recovered carts.

  • Most added to cart

    See which products are added to carts most often and which are removed most.

  • Added but not bought

    Products that reach the cart but not the order: is it the price, shipping or description?

  • Abandoned-cart reminders

    Up to two automatic emails, with an optional single-use coupon.

  • Recovered revenue

    Orders placed after a reminder, and their totals, are reported separately.

AI content, images and video

Write, translate and create visuals faster with your own API key and a daily cap.

Drawing of the AI screen with logo, product image and video tabs, generated logo options, provider choice and spend cap
  • OpenAI (ChatGPT) and more

    OpenAI, Google Gemini, OpenRouter and MiniMax; you choose the provider and the model.

  • Product copy and SEO

    Draft descriptions, titles and meta descriptions from your product data, then edit them.

  • Blog post drafts

    Give a topic and get a draft with internal links to your own products and categories.

  • One-click translation

    Translate products, pages and menus into your store languages.

  • Logo generation

    Describe it, get several logo options and make the one you like your store logo in one click.

  • Product and banner images

    Product, category, slider and theme banner images, saved straight to the media library.

  • Product video

    Generate a short video for a product; it shows on the product page.

  • Spend cap

    A cost estimate before each job and a daily limit you set, so no surprise bills.

Google SEO and GEO

Get found on Google and cited in AI assistant answers.

Drawing of the SEO screen with title and description templates, a search preview and sitemap and llms.txt switches
  • Title and description templates

    Templates for products, categories and pages, per-item overrides and a search preview.

  • Structured data

    JSON-LD for products, reviews, FAQs, breadcrumbs and your organisation.

  • Sitemap and IndexNow

    Automatic sitemaps per language; changed pages are pinged to search engines.

  • GEO with llms.txt

    A summary file that helps AI assistants understand your store correctly.

  • 301 redirects

    Move from another platform and keep the rankings of old URLs.

  • Indexing switch

    Hidden from search engines while you set up; open it with one click when ready.

  • Fast pages

    Server-rendered pages, lean CSS and lazy images for good Core Web Vitals.

Google Ads, analytics and integrations

Paste the ID and switch it on. No code and no developer needed.

Drawing of the integrations screen with Google Analytics 4, Google Tag Manager, Google Ads, Meta, Microsoft Clarity, OpenAI and WhatsApp cards
  • Google Analytics 4

    Standard e-commerce events from product view to purchase; refunds are sent from the server.

  • Google Ads conversions

    Purchase conversions, enhanced conversions and remarketing, plus Google Tag Manager support.

  • Shopping feeds

    Google Merchant Center and Meta catalogue feeds from your live catalogue.

  • Meta Pixel and Conversions API

    Browser and server events with the same ID for more consistent ad measurement.

  • OpenAI conversion events

    Product view, add-to-cart and order events can also be sent to OpenAI.

  • Consent Mode v2

    Analytics and ad scripts load only after the visitor consents.

  • Microsoft Clarity

    Heatmaps and session recordings show where visitors get stuck.

  • WhatsApp button

    Opening hours, product-specific messages, mobile/desktop and position settings.

Reports, costs and profitability

See what you earn, not just what you sell.

Drawing of the profit analysis with revenue, cost, gross profit and margin tiles, a weekly chart and the most profitable products
  • Sales report

    Revenue for any date range, average order value, best sellers, payment method and status breakdown, refunds.

  • Stock report

    Products that are sold out or below the threshold you set, plus total stock.

  • Customer report

    Each customer's order count, total spent and sign-up date.

  • Product cost entry

    Cost per product or variant in TRY, USD or EUR, with or without VAT, supplier and valid-from date.

  • Profit analysis

    Gross profit and margin by product, category and brand; shipping, packaging and payment fees included.

  • Costs stay private

    Only roles with report access see costs; they never appear on invoices, emails or feeds.

Languages, currencies and tax

One store, many markets.

Drawing of the language settings with six languages, translation progress, currencies and country rules
  • Six languages

    English, Turkish, German, Spanish, French and Italian storefront and panel.

  • Localised URLs

    Translated URLs with hreflang so every market finds its own page.

  • Multi-currency

    Prices in the customer's currency, emails in the customer's language.

  • Tax and address rules

    Address form, phone format and tax ID checks by country.

Themes and home page layout

Six themes and a home page you edit block by block.

Drawing of reorderable home page sections with a live preview
  • Six themes, live preview

    See each theme with your own products before publishing.

  • Home page layout

    Reorder, show or hide sliders, categories, product rows and banners.

  • Menus and sliders

    Mega menus with icons, desktop and mobile slider images, a scrolling announcement strip.

  • Logo and site icon

    Empty logo margins are trimmed automatically, a separate dark-mode logo can be added, and the site icon set is made from one image.

  • Pages, blog and FAQ

    Content pages and posts with their own SEO fields.

  • Light and dark mode

    Every theme follows the visitor's preference.

Customers, support and notifications

Know your customers and answer them in one place.

Drawing of status counters, the support ticket list and a reply pane
  • Customer accounts

    Order history, address book and guest buyers in one list.

  • Support tickets

    Customers open a ticket from their account; you reply from the panel.

  • Notifications

    Order, stock and account notifications for customers and staff.

  • Social login

    Customers can sign in with Google or Facebook.

  • Passwordless sign-in

    Sign in with a one-time code sent by email or SMS.

Security, roles and backups

Built for real payments from day one.

Drawing of database and media backup downloads, a two-step sign-in code and admin roles
  • Admins and roles

    Preset roles and per-person permissions give staff exactly the access they need.

  • Two-step sign-in

    Authenticator app codes and recovery codes for every admin account.

  • Activity and error logs

    See who changed what and catch problems early.

  • Backup downloads

    Download the database and media files whenever you like and keep a copy.

  • System health

    Server, extension and settings checks on one screen; anything missing is flagged.

  • Hardened by default

    Separate database per store, strict content security policy, CSRF protection, encrypted secrets.

Licence, updates and setup

We run the servers and the updates. You run your store.

  • Signed updates

    New features and security fixes arrive centrally and are verified before they apply.

  • Setup checklist

    Logo, first products, payments and shipping: the panel shows what is left.

  • Ready in minutes

    After payment and DNS setup your store installs itself on our servers with SSL.

  • Your own domain

    Your store runs on your own domain. Add two DNS records (TXT and CNAME) and SSL is set up for you.

Compare

Pay less. Get more.

One plan with every feature costs less than an entry plan elsewhere, before apps and fees. Here is the math, with approximate public list prices.

Everything included, nothing to add later

FeatureTypical hosted platformTypical self-hostedOrigela
Hosting on our servers IncludedExtra fee Included
SSL certificate and backups IncludedYour job Included
Security updates IncludedYour job Included
Premium storefront themes Paid add-onPaid add-on All 6 included
Store in 6 languages Paid add-onPaid add-on Included
AI product descriptions and translation Paid add-onPaid add-on Included
Campaigns, coupons and loyalty points Paid add-onPaid add-on Included
Warehouse, barcodes and stock alerts Paid add-onPaid add-on Included
Advanced reports Higher planPaid add-on Included
Fee on your sales Extra feeIncluded 0%

$99 per year

What $99 gets you

About $8.25 a month. One price, no tiers, no surprises at renewal.

  • Hosting, SSL and backupsHosting on our servers, a certificate on your own domain, regular backups. Up to 2,000 products and 10 GB of storage.
  • All 6 storefront themesLight and dark, with a drag-and-drop home page layout.
  • Every featureCatalogue, variants, orders, warehouse, shipping, tickets.
  • Marketing toolsCampaigns, coupons, loyalty points and abandoned-cart emails.
  • AI toolsDescriptions, translations and SEO texts with your own key.
  • 6 languagesStorefront and admin, each language on its own URLs.
  • Security and updatesTwo-factor login, roles, audit log, updates applied for you.
  • Human supportEmail support from the team that builds the platform.
  • 0% commissionYour payment provider's fee is the only fee on a sale.
Public list prices
  • Entry plans of global hosted platforms: on average ~$288 a year (billed yearly), plus a ~2% platform fee on sales if you use your own payment provider.
  • Paid plans of regional hosted platforms are typically far higher; free plans are not included in these averages.
  • Paid add-ons (subscriptions, bookings, advanced marketing, etc.) are not included in these averages; most platforms charge for them separately.

Your savings with Origela: at $99 a year, a store selling $50,000 a year pays ~$1,190 less every year than on an average entry plan with platform fees — before any paid add-ons.

Averages are calculated from public list prices of paid plans; prices and promotions change often, so amounts are approximate. "Paid add-on" means the feature is usually bought as a separate app, extension or plan upgrade.

Your store, on your own domain.

Every feature, one price: $99 a year. Hosting on our servers, SSL, backups, security updates, all six themes, AI tools and support included.

Open your store Live demo